Personality has been assessed by peer reputation, and projection has been assessed by the attribution of traits to peers and to unknown photographed persons, using data from 214 men and 236 women. No evidence of similarity projection has been found even when insight, measured in 3 different ways, has been taken into consideration. Contrast, predicted from adaptation-level theory, has been found for the traits ‘gullible,’ ‘secretive,’ ‘orderly,’ ‘influential,’ and ‘suspicious.’ The predicted instances of complementary projection (a form of projection following from cognition and learning theories) were not confirmed in general. Whereas complementary projection and reactivity processes could explain most of the, significant off-diagonal projection correlations (i.e., correlations in which the personality trait and the projected trait differ), the preferred interpretation is to regard these also as showing a contrast process in which assertive and exploitative persons judge others to be passive and gullible. (PsycINFO Database Record (c) 2012 APA, all rights reserved) Source.